About
Our Coaches and Our Story
Justin Loy is the founder and head coach of Prestige Performance—an elite coaching platform dedicated to helping individuals surpass their health and fitness objectives.
Our Founder
Justin Loy brings over a decade of experience in the fitness industry and a unique perspective as a Professional Strongman—having secured national titles and competed multiple times on the world stage and competing on the US Army Warrior Fitness Team. His approach blends academic rigor with practical, high-stakes experience.
Justin holds a B.S. in Health and Wellness alongside numerous industry certifications, ensuring that his clients benefit from both scientific knowledge and proven, hands-on methodology.
Our Coaches
Christina Arthur is a strength coach and competitive strongwoman with over 10 years of coaching experience, helping athletes build real-world strength that translates beyond the gym. A two-time Official Strongman Games World Finals competitor and top 10 finisher in the Arnold Lightweight World Final, as well as completing at the international level in strongman, rowing, and mixed martial arts, she brings a variety of disciplines to her coaching background.
Her coaching philosophy focuses on durability, movement quality, and long-term performance—simplifying complex training into clear, effective systems that help athletes get stronger, stay healthy, and perform when it matters.
Christina holds a Masters degree from University of Florida College of Health and Human Performance, NASM CPT, and NASM CNC, blending technical education with real world experience.
Who We Serve
Whether you are a parent looking to improve your daily vitality or an elite athlete striving for championship-level performance, Justin has the expertise to help you build your own blueprint for success. Prestige Performance is designed to deliver results-driven coaching tailored to your specific goals.
Our Approach
We combine world-class competitive insights with evidence-based practice. From personalized nutrition and meal planning to strength programming and competition prep, every client receives a plan built on science and refined through real-world results. Your initial consultation lays out a transparent path—so you know exactly what you’re investing in and what to expect.